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PENN Entertainment Moves Forward with Major Onshore Casino Relocation in Louisiana

Olivia Brooks · Aug 24, 2026

PENN Entertainment Moves Forward with Major Onshore Casino Relocation in Louisiana

Aerial view of the proposed Hollywood Casino New Orleans site in Harvey, Louisiana, showing the inland development area adjacent to the existing riverboat location PENN Entertainment has announced plans to invest approximately $195 million in a project that replaces its current Boomtown Casino & Hotel New Orleans riverboat operation with a new land-based facility called Hollywood Casino New Orleans, and this development sits on an adjacent inland site in Harvey, Louisiana. The company outlines a timeline that targets a 2029 opening while the entire proposal still requires regulatory approval before construction can begin. Observers note that the move aligns with broader shifts in the state's casino landscape following the 2018 legislation that permitted riverboat operators to transition to onshore locations under specific conditions. The new facility will span 140,000 to 145,000 square feet and will include roughly 875 slot machines along with 45 table games. Planners also incorporate a retail sportsbook, multiple dining venues, several bars, and a dedicated VIP lounge into the overall design. These elements combine to create a comprehensive entertainment destination that moves away from the floating riverboat model toward a permanent land-based structure.

Project Specifications and Development Plans

Details released by the company describe how the inland location in Harvey provides greater flexibility for expansion compared to the constraints of a riverboat setup, and construction teams will focus on building a structure that meets modern operational standards. The site selection keeps the project close to the original Boomtown location while shifting operations onto solid ground, which eliminates certain logistical challenges associated with water-based gaming vessels.

Architectural plans emphasize efficient use of the 140,000 to 145,000 square foot footprint, and interior layouts position the 875 slot machines and 45 table games as central attractions. Additional amenities such as the retail sportsbook, dining options, bars, and VIP lounge receive strategic placement to enhance visitor flow throughout the property. Those involved in the planning process indicate that these features reflect standard industry practices for land-based casinos in similar markets.

Regulatory Requirements and Timeline

State regulators must review and approve the project before any groundbreaking occurs, and PENN Entertainment continues to work through the necessary permitting steps outlined under Louisiana gaming statutes. The 2029 target opening date depends on successful navigation of these approval processes along with timely completion of construction phases. Company representatives have stated that the timeline remains subject to change based on regulatory feedback and other external factors.

The 2018 state law established the framework that allows riverboat casinos to relocate onshore, and multiple operators have pursued similar transitions since the legislation passed. This particular project continues that established pattern while introducing Hollywood Casino New Orleans as the new brand identity for the Harvey location. Data from industry reports shows several other Louisiana properties have already completed or initiated comparable moves in recent years.

Rendering of the interior layout for Hollywood Casino New Orleans featuring slot machines, table games, and the planned VIP lounge area

Industry Context and Market Position

Louisiana maintains a regulated gaming environment where riverboat and land-based operations coexist under oversight from state authorities, and the shift toward inland facilities represents an ongoing evolution within that system. PENN Entertainment operates multiple properties across the country, and this development fits into the company's broader portfolio strategy that includes both riverboat and land-based venues. The Hollywood Casino New Orleans name connects the project to an established brand used at other PENN locations.

Market analysts track these transitions because they often involve significant capital investments and changes in operational capacity. The $195 million figure covers the full scope of replacing the existing riverboat infrastructure with the new onshore development, including all gaming equipment, amenities, and site preparation. Figures from similar projects in the region provide context for the scale of this undertaking.

Employment and Economic Factors

Construction of the new facility will generate temporary employment opportunities during the building phase, while the completed casino is expected to sustain ongoing staffing levels comparable to or exceeding those at the current riverboat operation. Local economic reports from Louisiana parishes indicate that gaming facilities contribute to regional tax revenues and support related businesses in hospitality and retail sectors. The project in Harvey falls within this established economic framework.

Officials from the Louisiana Gaming Control Board oversee the approval process and ensure compliance with all applicable statutes governing casino operations and relocations. The agency evaluates factors including site suitability, financial viability, and adherence to responsible gaming standards before granting final authorization. PENN Entertainment has initiated the required submissions to advance the Hollywood Casino New Orleans proposal through this review.

Conclusion

The announcement from PENN Entertainment marks another step in the gradual transition of Louisiana's casino industry toward land-based facilities following the 2018 regulatory changes. The $195 million investment targets a 2029 opening for Hollywood Casino New Orleans in Harvey, complete with 875 slot machines, 45 table games, and supporting amenities across 140,000 to 145,000 square feet. Regulatory approval remains a key milestone that will determine whether the project proceeds on schedule. Industry observers continue to monitor similar developments as operators adapt to the onshore model permitted under current state law.